When: Wednesday, September 13, 2023
Where: BLVD, 817 W Lake St, Chicago, IL 60607

Attention metrics are not only a hot topic in today’s industry, they provide an effective way to measure and optimize the performance of your digital advertising. But, how do you actually leverage this emerging technology in actionable ways to drive business outcomes?

Join the team at DoubleVerify for a night of cocktails, conversation and education around activating attention metrics to drive campaign ROI across the marketing funnel.

First, we’ll dive into tangible ways that brands can leverage attention metrics to measure and optimize campaign performance. This will be followed by DV’s newly launched “Fact, Fiction and Flights” series where industry leaders will discuss key attention topics through a fact or fiction lens, accompanied by a flight of craft cocktails. We’ll finish the night with an attention-grabbing giveaway that you won't want to miss, and plenty of time to enjoy sips, snacks and perhaps a flight of your own. Interested? Fill out the form to reserve your spot!

Agenda: 
 • 4:30-5:30pm: Welcome hour with drinks and snacks
 • 5:30-6:30pm: Keynote featuring a special guest, followed by the “Fact, Fiction & Flights” panel
 • 6:30-7:30pm: Cocktail hour

We look forward to seeing you there!